hogan, Entering the metaverse

from traditional to untraditional

with artists

Finn Berenbroek, Jim Linear, Silvio Rondelli, Vincent Ghiotti, and Yoann De Geetere

Classic Hogan codes entering the world of Web3.

hogan in the meta-fashion with
exclusive nft drop

five digital artists, each creating ten different layers, all generated to create 500 NFTs. Elevating digital creative and bringing luxury fashion into the next level!

The sneaker brand set up shop in Decentraland (DCL)
with a pop-up store that launched over Metaverse Fashion Week (MVFW).

The Untraditional Hogan sneaker collection is available in Hogan’s physical stores, the advantage of buying a piece in DCL is that purchasers also receive its digital equivalent in the form of a DCL wearable!

Physical version of Hogan NFT artworks, on display at Hogan Milan boutique in Via Montenapoleone 5⁣.
Were Metaverse meets design.